Session 10 Assmt: Feasibility

Please see following sections, below, for your Management and Operations Draft.  Taken together, this section should be no more than 5 pages. DUE IN CLASS THURS.

management-and-operations-overview (notes on below)

Management Plan

Team and Structure

-         Management team and roles
-         List and backgrounds of advisors
-         List strategic alliances
-         Tip:  Present team member bio.
-         Tip: Project needs for staff in the future.
-         Tip: What function in the company will they be handling?

Operational Plan (again, see notes for explanation of below)

Business location

-         Tip: List advantages

Product/Service Plan

-         Detailed description of product/service
-         Supplier/Manufacturing/Inventory detail

Sales & Marketing Strategy

-         Product

• Example: Mature product
• Example: New/introductory product

-       Place

• Tip: Sales strategy

-       Price

• Internal/Cost perspective
• External/market perspective

-    Promotion

• Advertising
• Publicity
• Personal Selling